Confederate flag raises eyebrows when worn by pop artist Kanye W - WCBD-TV: News, Weather, and Sports for Charleston, SC

Confederate flag raises eyebrows when worn by pop artist Kanye West

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Controversial artist Kanye West is raising eyebrows once again. This time by embracing the Confederate flag.

The rapper says he's aiming to "steal the flag from racists," in a new People Magazine.

To the Lowcountry, the Confederate flag represents two parts of our history depending on who you ask.

"The confederate flag itself is actually a historical flag that is part of our heritage, part of where we came from," Carolina Flag and Banner store owner Jason Brooke said.

Yet the stars and bars hit a nerve with other people. An Internet firestorm started after People Magazine published a photo of Kayne West wearing the flag on his jacket. The flag is also widely used in his new tour merchandise.

According to an interview with the magazine, West is assuming it is his responsibility to change the flag's image.

"You're not talking about a mature leader of the civil rights movement, you're talking about the same guy who told Taylor Swift that Beyonce should've won the award, you're talking about a guy engaged to a Kardashian who thinks she's more important than the first lady so it sounds like reasonable behavior for Kanye West," said Reverend Joe Darby of the Charleston NAACP chapter.

Darby claims it wouldn't be as tolerated by other minorities.

"If a young Jewish entertainer started putting out apparel with a swastika on it and said 'I'm claiming it,' I think there would be considerable negative reaction to that," Darby said.

However, for West, the pop icon who is used to being mocked with his over the top marriage proposal and a tour called "Yeezus" now people on both sides of the Confederate flag debate have something to agree on...

That's part of who he is and a lot of it has to do with publicity and creating some kind of shock, Brooke said.

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